Growth advisory for home service businesses.

I work with HVAC, plumbing, roofing, electrical, and landscaping companies. Most home service companies have months of dead leads sitting in their phone, a Google profile nobody's managing, and no plan for when work slows down. Those aren't marketing problems. They're systems problems, and that's what Canopy fixes.

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Dead leads sitting in your phone

Most companies have months of old contacts who called, filled out a form, or got a quote and never booked. They didn't go cold. Nobody followed up.

A Google profile doing nothing

Reviews drive home service decisions more than any ad. Competitors with a system for asking are winning jobs that should be yours.

No plan when the phone goes quiet

Busy season hides real problems. When work slows down, most companies have no system to fall back on.

Services
Growth Audit
$750 · one-time
  • I research your Google profile, review count, response rate, and online presence before we talk — you don't have to brief me from scratch
  • 20-minute call to walk through exactly what I found
  • Written gap analysis within 24 hours — specific problems, what each is costing you, and what fixing them looks like
  • Priority action list with realistic timelines and costs for each item
  • No obligation to continue — if there's nothing worth fixing, I'll tell you
Book it →
Growth Foundation
$1,250 · per month
  • Automated lead follow-up — every new lead gets contacted, every old lead gets a second chance
  • Review generation system that asks after every job and follows up if they don't respond
  • Google Business Profile rebuilt and optimized to actually drive inbound calls
  • Monthly performance report — leads recovered, reviews gained, profile views, call tracking
  • Direct access to Ryan — no account managers, no support tickets
  • Month to month, cancel anytime
Get started →
Full Growth System
$2,200 · per month
  • Everything in Growth Foundation
  • Database reactivation — we contact past customers and leads you haven't talked to in months and turn them back into booked jobs
  • Referral program built and running — a system that gets your best customers sending you new ones
  • Paid traffic managed and optimized — Google Local Service Ads or search ads that actually convert
  • Bi-weekly strategy calls to review performance and adjust what's not working
  • Month to month, cancel anytime
Get started →

Not an agency. Just someone who knows this problem.

I started Canopy because I kept seeing the same thing. Home service businesses with solid work and good reputations losing jobs to competitors who just had better systems. The problem usually isn't marketing. It's old leads sitting in a phone, reviews nobody's asking for, and no follow-up when work slows down.

My background is in sales and operations. I know how to find the gaps and fix them. I keep my client list small on purpose. When you work with Canopy, you work with me.

Ryan Friddle Founder, Canopy Growth Partners
The audit is where we start. No obligation after.

$750, 20 minutes, and a written breakdown of exactly where your growth gaps are. I'll have already looked at your business before the call. If there's nothing worth fixing, I'll tell you that.

Book your audit — $750
Or reach out directly: canopygrowthpartners@gmail.com